Personize vs. HubSpot Breeze AI

For companies that don’t settle for “one size fits all.”

We love HubSpot too! And HubSpot Breeze is great for assisting you with small-scale everyday tasks. But it’s not built for teams that need deep research, advanced personalization, expert reasoning, and long-term memory of each contact and company. Breeze runs in one mode for everyone, which means it can’t adapt to your unique workflows, industry nuances, or high-scale demands.

Personize does it all—continuously, for every contact. It thinks, plans, makes decisions, and orchestrates complex sales tasks with human-level quality—without the overhead.

Achieve 100X more with HubSpot without growing your team.

With Personize integrated your HubSpot setup, you will:

Replace Templates in Sales Sequences

Generic, fill-in-the-blank emails and call scripts aren’t fooling anyone. Reps burn cycles personalizing by hand, or worse, just hit send and hope. With Personize, every sequence, email, call script, and LinkedIn touch is crafted for each contact, no manual research, no guessing.

Leverage Top-Notch Deep Researchers

Most sales teams hit a wall—they can only research and expertly qualify 10–20 leads per rep, per day. The rest? They’re left untouched, unprioritized, or get templated outreach that rarely converts.

But what if you could automate every research task and expert-level qualification?
With Personize, every lead gets the attention of your top performer, no matter how many are in your database. You can scale research, reasoning, and personalized engagement to tens of thousands, or even millions, of leads—without hiring more reps or sacrificing quality.

Personize gives you the first and only deep researchers inside HubSpot and beyond as well as access to top-notch solutions like Perplexity, OpenAI deep researcher, Tavily with a few clicks. You can run them across thousands of contacts, instantly. No copy-paste. No manual steps. Just insights, ready to act on.

Bespoke Vertical-Optimized Expert Agents

You have complex ICPs, custom account ranking and lead scoring, and your team must do a multi-step qualification. With Personize, you can build and customize top-notch AI agents that can research, reason and qualify as good as your best people.

Built for large scale tasks

HubSpot’s built-in AI becomes cost-prohibitive as you want to process more records. Personize is designed to process 10,000, 100,000, or even a million+ contacts. No slow batch jobs. No volume-based price spikes. No headaches.

With Personize, for every contact and company:

✔ Run enrichment APIs to update firmographics and verify emails and phone numbers.

✔ Launch top-tier AI researchers to do 10–30 minutes of AI deep research better than your experts, 24/7

✔ Qualify companies using industry-specific expert criteria and reasoning.

✔ Segment contacts and companies into complex, layered ICPs.

✔ An Engagement Strategizer Agent builds 5–12 touchpoint plans, based on each lead's unique data

✔ Craft truly personalized emails, call scripts, LinkedIn messages, and playbooks.

Cortex Unified Customer Memory

We are introducing Personize Cortex, the first and only unified customer memory for HubSpot and beyond. Critical insights are buried in call notes, tickets, emails, support forms, and lost between systems. Your AI is only as good as what it can see in the moment.

Multiple choices for each AI agent

You don’t want to depend on one-size-fits-all, closed models. We want flexibility—best-of-breed agents, open APIs, rapid deployment.

Personize enables you access and use the best agents—built by leading experts, not just Personize.

Costs that Scale Down—Not Up

AI tools love usage-based pricing, until you scale. Then you pay a fortune for every extra thousand records.

Personize Solves:
  • Predictable, cost-efficient pricing—built for volume, not penalties.
  • Run millions of actions—no surprises, no ballooning costs.