Every CRM is filled with leads who once showed interest: content downloads, event signups, demos requested, or trials started. But now? They’re silent.
What if AI could instantly figure out:
🔘 Why they engaged in the first place
🔘 What they likely care about today
🔘 How to reconnect in a timely, meaningful way
This isn’t just another generic nurture campaign.
This is intelligent reactivation—driven by Personize.
🔘 Historical Analysis
Personize reviews every past touchpoint—initial signup date, web pages visited, products considered, emails opened, notes or tags your team added previously.
🔘 Automatic Context Refresh
External data (LinkedIn, company updates, job changes, funding news) instantly enriches and updates each contact’s profile, giving your team real-time insights into who they are now—not who they were two years ago.
🔘 Instant Qualification & Prioritization
Not every past lead deserves a second look. Personize intelligently scores each lead against your ICP, segmentation logic, and product fit—focusing your resources on those worth reviving.
🔘 Personalized Messaging at Scale
Every reactivation-worthy lead gets a uniquely tailored message. Emails reference past engagements, current roles, recent company developments, and evolving interests. It feels handcrafted—but it’s automated, instant, and precise.
🔘 Fully Synced in HubSpot
Every message, follow-up, qualification score, and campaign step is generated and routed directly inside your HubSpot instance—ready to deploy instantly, without manual intervention.
Customers who know you and/or interacted with your business in the past are more likely to engage again vs. those who have no idea your business exist.
🔘 Turn years of dormant leads back into active pipeline
🔘 Run “We miss you” campaigns that feel human—not robotic
🔘 Automatically disqualify outdated, irrelevant contacts
🔘 Extract immediate revenue from your existing CRM, without adding headcount
🔘 Stop treating your database as a storage bin—make it an active source of pipeline
✔ You Already Paid for These Leads
Why let them sit idle?
This is your highest-margin pipeline opportunity.
✔ No New Headcount. No Copy-Paste Work.
Your reps don't lift a finger until it's time to engage — and when they do, they’re armed with context.
✔ Feels Personal. Scales Like Software.
Reactivation messages are timely, relevant, and intelligent — not the usual “Just checking in” spam.
✔ Your CRM Becomes a Growth Engine
Instead of hoarding old data, you're unlocking hidden value and turning it into revenue.
You worked hard and spent significantly to acquire these leads.
Personize reactivates dormant contacts intelligently, personally, and at massive scale—transforming forgotten lists of 10K, 50K, or even 500K contacts into live pipeline and fresh revenue opportunities.
