You invest in demand gen: paid, organic, content, events. Every lead costs you—on average, $70–$150 per B2B paid lead.
But after the form is submitted, momentum drops.
Most buying signals—demo requests, content downloads, event signups—are handled too slowly, or not at all.
Reps respond late. There’s no context. High-intent leads fall through the cracks. Unqualified leads eat up time. Marketing ROI takes a hit.
You’re leaking pipeline, even after you’ve paid to inbound prospects to your website.
◉ High-intent leads sit unworked
◉ No instant research or scoring
◉ No personalization—just generic replies
◉ Sales chase the wrong contacts
◉ Marketing budget wasted on lost opportunities
◉ Reviews every inbound lead and enriches with live data from company sites, LinkedIn, and industry signals
◉ Instantly qualifies, segments, and scores—ICP matches move to sales, non-fits are filtered out
◉ Generates a full, multi-step personalized email sequence—unique to the lead’s role, company, and reason for submitting
◉ Preps a quick internal summary for sales: who they are, why they matter, what to say next—all in your CRM
◉ Routes hot leads instantly; nothing gets stuck, nothing is missed
◉ Every ad dollar spent works harder—no wasted leads
◉ No good lead goes cold
◉ Your team replies in minutes, not days—with context, not canned replies
◉ Sales gets to focus only on leads that convert
◉ Inbound efficiency and conversion go up, without new hires
◉ Speed-to-lead is your unfair advantage
You paid for the click. Make sure you win the customer. Personize turns every form submission into a personalized follow-up, so nothing gets lost in the shuffle and every opportunity gets worked — fast, intelligently, and at scale.
