Every sales leader says the same thing:
“We need more pipeline. But our sales reps are overloaded.”
And yet 30–50% of a sales rep's time is spent on:
▪ Researching companies and contacts
▪ Trying to understand who’s a fit and who’s not
▪ Working between multiple tools, pulling context manually
▪ Preparing for calls that should already be teed up
If you’re not automating this now in 2025, you’re already behind.
What if every sales rep on your team had:
✔ A deep research assistant
✔ An expert qualifier and segmenter
✔ A memory that draws from past deals, CRM notes, and current events
✔ And it all lived natively inside HubSpot
That’s Personize.
🔘 Deep External & Internal Research
For every lead, Personize pulls data from your CRM (deal history, engagement), plus LinkedIn, website content, funding news, tech stack, org structure, and more.
🔘 Expert Qualification & Segmentation
It doesn’t just filter by job title. Personize applies reasoning:
▪ Is this lead truly in your ICP?
▪ Is there a signal worth acting on now?
▪ What role do they play in the buying group?
Results are scored, labeled, and routed — automatically.
🔘 Sales-Ready Insights
Your reps log in, and everything they need is already in HubSpot:
▪ What to say
▪ Why this lead matters
▪ What happened last time
▪ What the next step should be
No digging. No prep. Just action.
🔘 Automate the 50% of work that slows reps down
🔘 Unlock more selling time — without adding headcount
🔘 Remove the research and writing bottleneck for every campaign
🔘 Increase speed-to-lead, accuracy of targeting, and rep consistency
🔘 Create a competitive advantage other teams can’t replicate manually
You don’t need a six-month rollout.
You don’t need a dozen tools.
You don’t even need a new workflow.
✔ Personize connects to HubSpot
✔ You define your logic, goals, and campaigns
✔ The AI agents handle the rest — reliably, repeatedly, and at scale
If your competitors are exploring AI SDRs, they’ll move fast.
Those who automate smartly today will dominate tomorrow.
Let Personize power the part of selling that shouldn’t drain your team.